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In brief

On 6 May 2024, the Federal Government published Federal Law No. 14.852/2024, which established the Legal Framework for the Electronic Games Industry in Brazil. The new law will regulate the manufacture, import, marketing, development, and commercial use of electronic games in the country.


More details

Federal Law No. 14.852/2024 sets out the basic principles and rules for the development and sale of electronic games in Brazil. It establishes guidelines on the manufacture, import, marketing, development and commercial use of electronic games, in addition to providing that the State must establish the indicative age classification. Therefore, it provides a specific framework for this sector in Brazil and ensures the protection of its consumers and users. 

The Legal Framework for the Electronic Games Industry establishes the principles and guidelines for the sector. These include recognizing the sector as a vector for economic, social, environmental, and cultural development; safeguarding consumers (especially children and teenagers) in the electronic games environment; and ensuring privacy, protecting personal data, and promoting user self-determination. 

The new law also provides for the use of electronic games beyond entertainment, i.e., for educational purposes in school environments, therapeutic purposes, training purposes in institutional environments, as well as for media and advertising purposes.

The law also specifies that the management and operation of electronic games must be based on the best interests of children and teenagers and ensure that the systems developed do not foster or create an environment conducive to violence, exploitation and any kind of discrimination or neglect. In addition, the new law points to the need to implement measures that guarantee universal design and accessibility for children and teenagers with disabilities when accessing electronic games.

In addition, the conception, design, management and operation of electronic games accessed by children and teenagers must be based on the interests of this age group, and games with interaction must guarantee the application of safeguards, such as a system for receiving complaints.

It will be up to the State to establish the indicative age classification of games, taking into account the risks related to digital purchases in the context of games, which can stimulate unbridled consumption in children.

As for taxation aspects, Federal Law No. 14.852/2024 stipulates that: (i) the electronic games industry will have incentives similar to those applicable to the cultural sector under the Rouanet Law – which aims to incentivize cultural activities in Brazil – and the Audiovisual Law – that aims to incentivize the national movie industry; (ii) the government will regulate customs clearance and import taxes for games, with a view to fostering innovation in the sector; and (iii) individual entrepreneurs and individual micro-entrepreneurs (MEIs) who develop electronic games will have special treatment (which will be regulated at a later date). 

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Renata Campetti Amaral joined the firm in 2002 and became a partner in 2013. She is the head of the firm’s Climate Change, Environmental Law and Sustainability group in Brazil, and the leader of Ablfs McKfnzif’s global climate change group in Latin America. Is also the coordinator of the sustainability initiatives conducted by the office’s B-Green Committee. Renata assists the major players in the Brazilian market in Nature-bases Solution (NbS) projects, transaction of carbon credits, implementation of decarbonization strategies and carbon-related advocacy and regulatory matters. Renata leads several of the largest environmental and regularization cases in the country. She has extensive experience in sustainability matters, as well as in managing crises and negotiating with stakeholders. Advises on negotiating with authorities; judicial and administrative litigation; reviewing environmental aspects of institutions and financial operations; drafting environmental provisions in contracts and other commercial operations. Renata has extensive experience in dealing with environmental management, legal auditing and other organizational practices; regulatory and institutional analysis and environmental control; negotiation and implementation of environmental remediation plans; environmental licensing; legal aspects of biodiversity protection; environmental crisis management; development of preventive policies and strategies for companies; negotiation and drafting of contracts for the purchase and sale of carbon credits and acting in transactions related to various aspects of the energy transition.
*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.

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Flavia Rebello joined the Firm in 1999. She is a partner in the Intellectual Property, Technology and Data Protection Team. Her practice includes data protection, licensing, sourcing and transactions, franchising and e-commerce and Internet. She has a wide breadth of experience in drafting, negotiating and reviewing agreements involving intellectual property, including supply of technology, trademark license, patent license, franchise, copyright license, software license and distribution, SaaS outsourcing. She also has expertise in data protection and privacy issues, including implementation projects, review of policies, and data breaches. Legal advice in various aspects of e-commerce, Internet and social media.
*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.

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Adriana Stamato leads the group of indirect taxes, working with in consulting and litigation matters. She has extensive experience in assisting clients in corporate reorganizations, tax planning, risk assessment, tax inspections, modeling of new businesses, obtaining special regimes, among others. Adriana also has extensive experience in analyzing the different tax regimes applicable to each sector, having assisted clients in selecting the best business model for implementing structures in Brazil. She represents customers in the automotive, technology, energy, food, pharmaceutical, chemical, hygiene and cosmetics, retail, agribusiness and services, etc.
*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.

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Vinicius Amigo is an Associate in Trench Rossi Watanabe, Sao Paulo office.
*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.

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Alexandre Salomão Jabra joined the firm in 2010. He integrates the environmental, consumer and sustainability practice group, with focus on consultancies, administrative procedures lawsuits and negotiations. In the environmental area, Alexandre has a wide breadth of experience in cases involving contamination, environmental and urbanistic licensing procedures, environmental liability, management of solid wastes and take-back requirements, effluents, electromagnet pollution, air emissions, forestry matters, protected areas and minorities, biodiversity, controlled chemicals products, socio and environmental liability of financial institutions, climate change, carbon markets and urbanistic regularization. In the consumer area, Alexandre has experience with consultations, administrative and judicial procedures related to Consumer Law issues with federal, state and municipal agencies, such as DPDC, PROCONs, Public Prosecutors and Municipalities involving recall, offers, data protection, misleading and abusive advertising, privacy, e-commerce, abusive clauses, commercial practices, terms and conditions and violations to the Brazilian Consumer Defense Code. Alexandre represents several clients in the oil&gas, automotive, chemicals, technology, food, communications, mining, finance and services sectors.
*Trench Rossi Watanabe and Baker McKenzie have executed a strategic cooperation agreement for consulting on foreign law.