In brief
The Ministry of Health (MOH) will be extending the Nutri-Grade labeling requirements and advertising restrictions to products high in sodium and saturated fats, such as prepacked salt, sauces and seasonings; instant noodles; and cooking oil. These measures aim to help consumers make healthier choices and encourage industry reformulation.
In more detail
Presently, the MOH has implemented Nutri-Grade labeling requirements regarding the sugar and saturated fat content in prepacked and freshly prepared beverages (further details are set out in our client alerts of February 2023 and December 2022).
On 22 August 2024, the MOH reported on the effectiveness of these measures to reduce the median sugar level of beverages in the market and total sugar intake among Singapore residents. In particular, the MOH stated that the median sugar level of prepacked Nutri-Grade beverages had been reduced from 7.1% in 2017 to 4.6% as of September 2023, and as of September 2023, 69% of beverages purchased were graded “A” or “B,” up from 37% in 2017.
Following from the effectiveness of these measures, the MOH now hopes to reduce sodium and saturated fat intake among Singapore residents, citing how Singapore residents consume nearly twice the recommended daily sodium intake and the rising rate of hypertension.
To achieve this reduction, the MOH has announced the extension of the Nutri-Grade labeling requirements and advertising prohibitions to key contributors of sodium and saturated fat intake. At the outset, these requirements would apply to prepacked salt, sauces and seasonings; instant noodles; and cooking oil.
The Nutri-Grade labeling measures would aim to help customers to make more informed, healthier choices by identifying products high in sodium and saturated fat; spur industry reformulation; and reduce the influence of advertising on consumer preferences.
The MOH will be having further consultations with the industry over the coming months on the details of implementing the Nutri-Grade measures.
Key takeaways
The rollout of the Nutri-Grade requirements has been swift. The requirements regarding the sugar and saturated fat content of prepacked beverages came into effect on 30 December 2022, and the same requirements were rolled out for freshly prepared beverages from the end of 2023. In less than a year from the last implementation, further Nutri-Grade requirements have been announced. This may indicate the possibility of further expansions in the near future, perhaps regarding the sodium and saturated fat content of other types of food products, such as snacks.
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