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Loke-Khoon Tan

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Loke-Khoon Tan is a senior partner of the award-winning IP & Technology Group in Hong Kong and China. He is currently on the Global Firm’s Steering Committee for the Consumer Goods & Retail (including Luxury and Fashion) Industry Practice and leads the Industry Practice in the AP region. He led the IP & Technology Group as Practice Group leader from 2005 to 2020. He is also the author of various IP publications including the trilogy of "Pirates in the Middle Kingdom: the Art of Trademark War" books. The 4th edition will be published in 2021. Loke-Khoon supports the Firm's Global Diversity & Inclusion Committee, focusing on LGBT+ in Asia. As an integral part of the Firm's Corporate Social Responsibility Program, the Committee has broad oversight for the strategic development and implementation of the Firm's diversity and inclusion activities. Loke-Khoon was complimented by the ranking and publications as: "The IP lawyer Loke-Khoon Tan at Baker McKenzie is incredibly responsive. With deep knowledge and legal expertise. He also has great communication and interactive skills." Loke-Khoon was named and awarded one of only four Stonewall Global Changemakers of the year for 2022, for his exceptional work on advancing global LGBTQ+ workplace equality.

Join Baker McKenzie’s Consumer Goods & Retail Industry Group for their events entitled Redefining Luxury & Fashion: What Fits in the Future? scheduled to take place in London on Tuesday, 14 March 2023 and in Paris on Thursday, 16 March 2023.

As part of our continued efforts to guide clients through these challenging times, the Asia Pacific Employment & Compensation Group brings you these recorded webinars which provide key and practical insights on employment and compensation trends and major challenges being faced by businesses across the region.

Digitalization and technological trends have rejuvenated the global marketing landscape in the most drastic and unpredictable ways. We are seeing an uprise in the number of companies, big and small, engaging KOLs as part of their marketing strategies. In this interactive session presented in Cantonese, Baker McKenzie associates have explored and discussed currently-trending types of KOL engagement, relevant laws in mainland China and Hong Kong, emerging legal risks, recent cases and experience, and insights on mitigating legal risks.

This report, the third in our Asia Pacific Business Renewal Series, explores how digital transformation (DX) has become a driving force in business decision making, and how it will shape the business landscape over the decade to come. As companies respond to shifting demand patterns and propel their DX agenda, the conversation turns to areas such as managing emerging risks, creating value from new technologies and aligning DX efforts with business renewal.

A bold vision of the future is redefining corporate strategy for businesses in Asia Pacific, with new opportunities arising from disruption. In this series of reports, we explore the defining characteristics of transactions, using the Strategy, Competition, Assets, Process, and ESG framework to understand legal complexity and stress test plans in an evolving landscape.

As part of our continued efforts to guide clients through these challenging times, the Asia Pacific Employment & Compensation Group brings you these recorded webinars which provide key and practical insights on employment and compensation trends and major challenges being faced by businesses across the region. If you have questions…

As part of our continued efforts to guide clients through these challenging times, the Asia Pacific Employment & Compensation Group brings you these recorded webinars which provide key and practical insights on employment and compensation trends and major challenges being faced by businesses across the region. If you have questions…

As the COVID-19 pandemic continues to have a profound impact on businesses, companies have started to focus on navigating the medium- to long-term implications of this crisis. While disruption may pose challenges, we have also seen how various sectors are embracing and accelerating digital transformation as a way to achieve…