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Reena C. Mitra-Ventanilla

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Reena Mitra-Ventanilla is a partner in Quisumbing Torres’ Intellectual Property, Data and Technology Practice Group. She is a member of the Consumer Goods & Retail and Financial Institutions Industry Groups. She has 16 years of experience handling intellectual property and technology matters. She is currently the corporate secretary of the Philippine Chapter of the Licensing Executives Society International and the corporate secretary of the Philippine Franchise Association, where she also serves as the head of its Alternative Dispute Resolution (ADR) Committee. She has been appointed as a member of the INTA Bulletins Committee for the term 2024 to 2025. She is also an active member of the Women Inter-Industry Network. She co-chairs the Committee on Intellectual Property Rights of the European Chamber of Commerce. Reena is cited as Next Generation Partner in Intellectual Property by the Legal 500 Asia Pacific 2020 to 2024, IP Expert by Asia IP, 2020 to 2023, Leading Individual for Prosecution and Strategy by World Trademark Review 1000, 2021 to 2023, and Leading Individual for Patent by IAM Patent 1000, 2022 to 2023. More recently, she has been ranked Trademark Star by Managing IP's IP Star for 2023, and Band 4 for Intellectual Property by Chambers Asia Pacific.

On 24 May 2024, Republic Act No. 11996, also known as the “Eddie Garcia Law,” was signed into law by the president of the Philippines. It took effect on 13 June 2024. The secretary of the Department of Labor and Employment, in consultation with the Movie and Television Industry Tripartite Council, other concerned government agencies, non-government organizations, and other stakeholders, is mandated to formulate the implementing rules and regulations within 90 days from the law’s effectivity.

On 10 October 2022, President Ferdinand Marcos Jr. signed into law Republic Act No. 11934, otherwise known as the “Subscriber Identity Module (SIM) Registration Act”. The primary purpose of the Act is to mandate all public telecommunications entities to require the registration of SIM cards prior to their sale and activation, in an effort to promote accountability and provide law enforcement with an identification tool in resolving crimes .

On 12 May 2022, the President issued Executive Order No. 169, which seeks to intensify government efforts in strengthening the franchising industry and to help businesses, especially micro, small and medium enterprises, by developing a transparent and business-friendly environment, and promoting fair and equitable practices.

On 8 July 2020, the National Privacy Commission (NPC) released NPC PHE Bulletin No. 15 to guide establishments on the proper handling and protection of personal data collected from customers and visitors of barbershops, salons, restaurants, and fast-food businesses, in relation to the guidelines covering such establishments issued by the Department of Trade and Industry (DTI).

The National Privacy Commission (NPC), the National Telecommunications Commission (NTC), the Department of Trade and Industry – Fair Trade Enforcement Bureau (DTI-FTEB), and the Optical Media Board (OMB) have issued advisories regarding changes in their operations in response to the declaration of an Enhanced Community Quarantine (ECQ) over the island…