Search for:

Off the Shelf, the Global Consumer Goods & Retail Industry Podcast, provides short practical legal insights into the key issues affecting consumer goods and retail (CG&R) businesses.

The first Off the Shelf series focuses on COVID-19 and covers a range of issues, including longer-term considerations as CG&R businesses enter the post-COVID world.

The latest episodes in this COVID-19 series focus on commercial behavior and competition.

Episode 9: COVID-19 and Commercial Behavior – A Renewed Approach to Competition?

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Mara Ghiorghies from our global antitrust team who is based in London. They discuss both the challenges and opportunities of the crisis for CG&R companies from a competition compliance perspective, whether they be on the supply, distribution, or sales side, and whether we will see competition authorities taking a renewed, more flexible approach given changes to consumer and market behavior.

 

Episode 8: COVID-19 and Commercial Behavior – On the Road to Recovery, Playing it Safe

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Mara Ghiorghies from our global antitrust team who is based in London. They discuss the antitrust scrutiny of commercial behavior in the consumer goods and retail sector observed during these challenging times, and what kinds of commercial behavior CG&R businesses need to be mindful of as they move towards recovery.

 

Episode 7: COVID-19 – Renewal – Avoiding Marketing Mishaps

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Rebecca Lederhouse, IP counsel based in our Chicago office. They discuss a number of practical tips that CG&R businesses can keep in mind to avoid inadvertent marketing mishaps – including by influencers and sales staff – as they renew both their online and in store advertising campaigns for the new COVID world. Based on recent US trends, the points discussed are relevant to any CG&R business looking to advertise to a US audience, and can also serve as best practice guidance for any business in the sector.

 

Episode 6: COVID-19 – Recovery – Trends in Advertising Regulations

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Rebecca Lederhouse, IP counsel based in our Chicago office. They discuss some of the trends in advertising regulations around COVID-19 that CG&R businesses need to be mindful of as they move towards recovery, with stores, restaurants, hotels and other customer-facing premises starting to gear up to reopen for business.

 

Episode 5: COVID-19 and Retail Real Estate: Renewal – Rethinking Brick & Mortar

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Niklas Wielandt, a real estate expert based in our Frankfurt office. They discuss what the post-COVID-19 world has in store, and more specifically, how CG&R businesses can use the crisis to renew their approach to brick-and-mortar outlets generally.

 

Episode 4: COVID-19 and Retail Real Estate: Recovery – Back to Business

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Niklas Wielandt, a real estate expert based in our Frankfurt office. Niklas discusses some of the key retail real estate issues affecting CG&R businesses, and what businesses with retail outlets can do to mitigate the impact as the COVID-19 crisis continues, and move towards recovery.

 

Episode 3: COVID-19 and CG&R Employers: Renewal – Preparing for Business Beyond COVID-19

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Julia Wilson and Jonathan Isaacs, partners in the Employment and Compensation practice. Julia and Jonathan look beyond the recovery phase and discuss what the post-COVID world has in store for the CG&R industry and, more specifically, how businesses can use the crisis to renew their business approach to employment issues in a positive way.

 

Episode 2: COVID-19 and CG&R Employers: Recovery – Weathering the Storm

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Julia Wilson and Jonathan Isaacs, partners in the Employment and Compensation practice. They discuss some of the issues which the prolonged outbreak of COVID-19 is raising for employers in the CG&R industry, and what businesses can do to mitigate the impact and preserve business continuity as the COVID crisis continues and move towards recovery.

 

Episode 1: COVID-19 and CG&R Employers: Resilience – Immediate Concerns and Considerations

In this episode, Alyssa Auberger, Global Chair of Baker McKenzie’s Consumer Goods and Retail (CG&R) Industry Group, is joined by Julia Wilson, a partner in the Employment and Compensation practice. Julia discusses some of the immediate COVID-19 issues as they affect CG&R businesses to help them remain resilient during the crisis.

Author

Alyssa is Baker McKenzie's Chief Sustainability Officer. In this role, Alyssa is responsible for the Firm’s multi-practice sustainability client offering as well as for overseeing the Firm's internal sustainability program, goals and reporting, working closely with other Firm functions that are key to the Firm’s sustainability efforts. She maintains the Firm's relationships with global policy-shaping forums such as the World Economic Forum, the World Business Council for Sustainable Development and the UN, with a keen focus on engaging the businesses community on sustainability issues, and promoting collaboration, such as through the Firm’s patronage of the Action Platform for Peace Justice and Strong Institutions (Goal 16), working with clients and like-minded businesses to encourage deeper corporate engagement on Goal 16.
Alyssa brings to the role of Chief Sustainability Officer strong client relationships and deep industry knowledge, thanks to her most recent role as Global Chair of the Firm's Consumer Goods & Retail (CG&R) Industry Group and her practice as an M&A lawyer, dual-admitted in the United States and France, advising French, American and multinationals and private equity funds on their acquisitions, divestitures, joint ventures, partnerships and strategic alliances worldwide, as well as on their international expansion. With nearly 30 years of transactional experience, Alyssa was a partner in the Paris office of Baker McKenzie for 15 years, ran the Paris office M&A practice through 2012 and was a member of the Firm’s EMEA M&A Steering Committee.
In her CG&R industry role, Alyssa organized numerous initiatives, seminars, roundtables and conferences with global industry experts, including several focused on sustainability given its importance to the industry. She created a Baker McKenzie podcast series, Off the Shelf, to provide short, practical tips and legal advice to CG&R companies, is ranked by Legal 500 as a “Leading Individual” in the luxury goods sector and participated in the Vogue Business Brand Index as a member of its Advisory Board. She has been interviewed by several leading industry publications on topics of relevance to the industry, including sustainability.
Alyssa is based in Paris, France, is a Franco-American dual national and speaks French and English fluently.